This Is Qatar - Novak Djokovic embraces Padel with Premier Padel
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Novak Djokovic embraces Padel with Premier Padel

Tennis icon Novak Djokovic - who recently highlighted padel's rapid growth and its impact on tennis - has now embraced the sport firsthand with Premier Padel. He joined Premier Padel Chairman Nasser Al-Khelaïfi for a padel match at the Premier Padel court

Joanna Hindo, Dec 02, 2024

About Premier Padel

 

  1. Premier Padel is the leading official professional padel tour worldwide, founded by Qatar Sports Investments (QSI) together with the International Padel Federation (FIP) and the Professional Padel Association (PPA) - the sport is embarking on an exciting new dawn on a global scale driven by the new unified global tour.
  2. Padel is a rapidly growing global sport with sportspersons and celebrities all hooked on the game – top footballers (Messi, Ronaldo, Klopp, Salah, Beckham, England national team at Euros) and F1 drivers (Verstappen, Norris, Russell, Leclerc), as well as other celebrities are all playing.
  3. From 2024, Premier Padel includes 24 tournaments in 16 countries as the tour continues to grow the sport in new territories and in every dimension.
  4. Major global brands are recognising the incredible commercial and sporting potential of Premier Padel – as it continues to professionalise the sport and bring the right partners on board to support its journey.
  5. Qatar Airways has been announced as the tour’s title sponsor, joining the likes of Red BullWilsonBullpadelPlaytomicMejorSet, Betsson and other leading global brands that are proud partners of one of the most exciting projects in sport.
  6. The latest Playtomic Global Padel report highlights that 50 new padel clubs are open every week worldwide and the total amount of padel courts worldwide is expected to reach 70,000 by 2026.
  7. Earlier this year, Premier Padel held a stunning exhibition match onboard the iconic Giuseppe Garibaldi aircraft carrier moored in Genova harbour (Italy) as part of the opening of the Genova Premier Padel P2 tournament and historic exhibition match at the newly-built Grand Egyptian Museum, against the backdrop of Egypt’s iconic pyramids ahead of the NewGiza P2
  8. Record breaking crowds with over 350,000 fans attending Premier Padel tournaments across 14 tournaments in 12 different countries during the first half of the year.
  9. Major broadcast agreements with the tour now broadcasting to 242 territories worldwide across 6 continents.
  10. Premier Padel is elevating its global brand with US expansion in 2025 - broadens the tour’s global reach and fosters new fan bases, bringing excitement and high-level professional competition to the region and creating new opportunities for players and sponsors – whilst driving the growth of padel in North America.
  11. The Qatar Airways Premier Padel Tour recently finished tournaments at the WiZink Center in Madrid – incredible capacity crowds on the Saturday with over 14,000 fans packed into iconic stadium and this was followed by a Major at iconic Roland Garros.
  12. Premier Padel has launched its official Premier Padel Fan App which is aimed at bringing the global padel community closer to Premier Padel. The official app brings a new way for fans to connect, share, and celebrate their passion for padel together with key features include live updates on all 2024 season tournaments, schedules, scores, player insights, and breaking news, all at fans' fingertips. The app also offers a comprehensive match centre with real-time statistics, ensuring fans never miss a moment of the action. Available for both iOS and Android users.
  13. Premier Padel has a huge social media following across all its platforms with captures loads of incredible content from each tournament. Official social media channels can be found here: InstagramTikTokTwitterYoutubeFacebookLinkedin 
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